Campaign Overview:
Working with high schools middle schools, educational institutions, we organized a series of events to help support conversations around college readiness and success after high school. This campaign included a content strategy and development of a discussion guide for high school students.
Campaign Elements:
Content Strategy & Production
Partnerships
Events
Highlights & Results
Produced 189 total screenings across 25 states for over 8,000 total estimated attendees
Secured 5 promotional partnerships, including National Coalition of Girls’ Schools and National Alliance for Public Charter Schools, to promote the film to their networks
Created a discussion guide for educators with activities and questions for post-screening discussions
